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Ashley Stewart, Bringing Style and Value To The Full Figured Woman

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Ashley Stewart, Bringing Style and Value To The Full Figured Woman

I’ve had a personal relationship with Ashley Stewart since my late teens. I remember running from Staten Island to the Fulton Street/Brooklyn store just to find some edgy, young clothing that I could wear to clubs, parties and church. It was the store where we could find clothing for all my most important occasions. Every time the manager or sales associates would see me walk in with my sisters they would say, “here come the Staten Island girls – how long did it take you this time?”. I made the trip because the clothing fit well, it was affordable and it looked super cute on me, and that was worth the ferry ride and train into Brooklyn.

Now so many years later, my relationship with Ashley Stewart has developed into something deeper, I now see and know things that I never knew as a customer. The drive and determination to continue to relate to their customer is now something I have become a part of, and I’m so honored to be able to bring that information to you.

Working with Ashley Stewart has always been such a blast for me, they are not ashamed to clothe these curves and that is a brand I can stand behind.

Maddy: New Year, New Ashley Stewart – tell me about the new exciting things happening at Ashley Stewart.

Ashley Stewart: Social media has taken on a whole new meaning. We are really listening to our customers both in stores and online and reacting immediately. www.Facebook.com/byAshleyStewart is an inspiring community of fabulous, trend-savvy women and a really fun place to hang out. We have 33,000 fans and each one of them has a voice and an opinion that matters. In addition to Facebook, we also have a wonderful new creative brand direction in our marketing that you will start seeing on line and in stores. Along with the new look for Ashley, continues to be our commitment to offering uncompromising style, flattering fit and consistently exceptional value for the full-figured woman.

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Maddy: The new Spring Collection features a lot of color, can you tell us about those key items that we should be looking out for?

Ashley Stewart: We are thrilled to show off our dress selection for the season which covers all the latest trends including maxi dresses, wraps dresses and tube dresses.  Our entire assortment including jewelry, handbags and intimates will be filled with bright colors with dramatic attention to detail. They are really show-stoppers!

Maddy: Ashley Stewart has a new look – can you tell us about the re-branding?

Ashley Stewart: You will be seeing even more newness for Mother’s Day. We will be incorporating a new photographer – a woman – whose shots express an uplifting energy and aspirational style. We are also revitalizing our website www.ashleystewart.com and it looks truly amazing.  It even has facebook integration where our online shoppers can share their favorite styles with their friends. It’s very cool.

Maddy: You recently joined forces with PMM and Chenese Lewis for the first Coast to Coast Curves Model Search – what can you tell us about future projects that will connect you with your customer?

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Ashley Stewart: Coast to Coast Curves was a wonderful, eye-opening experience for Ashley Stewart in collaboration with PMM and Chenese Lewis. This event lead us to our sponsorship of PMM as well as the ability to offer 2 aspiring models a shot at their dreams. In addition, we met 100’s of women on the ground in LA and NY who gave us insight and tons of great ideas to better ourselves and the brand. We are hoping to participate in Full Figured Fashion Week in NY in June and we are contemplating where next to bring “Coast to Coast Curves Model Search”. Everyone should go to www.facebook.com/byashleystewart to see our plans as they get confirmed.

Maddy: What can we look forward to this Summer from Ashley Stewart?

Ashley Stewart: Look for our fabulous dress and linen promotions in time for Easter and Mother’s Day! You will be guaranteed amazing style And great value. Mother’s Day also will bring some surprise promotions in blouses and a special, meaningful gift with purchase.

Our crops and shorts will be featured front and center along with our sharkbite knits with bling and hot colors. Brand new to us will be nail polish and lip gloss which we will be selling on a promotion—very exciting!

Also, we are opening a brand new store on Fulton Street in Brooklyn in mid April. We are so excited about our new store design concept and you’ll be able to see all the photography from our grand opening celebration for yourselves online in April.

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Madeline Jones is the Editor-in-Chief of PLUS Model Magazine. "PMM brings you the fashion you love and closer to the models and influencers you admire." She is a sought-after industry influencer called upon by the top plus brands to collaborate on marketing opportunities.

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SwimStar All Stars Partnership With Renowned Plus-size Model and Swimsuits For All Ambassador, Denise Bidot

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SwimStar All Stars Partnership With Renowned Plus-size Model and Swimsuits For All Ambassador, Denise Bidot

Inclusive Swimwear Brand Collaborates with Prominent Plus-Size Model Denise Bidot to Empower Aspiring Models

Swimsuits For All, a pioneer in inclusive swimwear, proudly introduces its inaugural SwimStar All Stars campaign in partnership with renowned plus-size model and Swimsuits For All ambassador, Denise Bidot. This collaboration marks a significant milestone, nearly a decade following Denise’s groundbreaking “Beach Body, Not Sorry” campaign with Swimsuits For All in 2015, which showcased unretouched imagery aimed at promoting unapologetic confidence.

Denise Bidot and Swimsuits For All have jointly unveiled the SwimStar All Stars nationwide search, dedicated to discovering emerging talent in the realm of swimsuit modeling. Encouraging aspiring models to share their personal narratives, the initiative aims to inspire women of all backgrounds, shapes, and sizes. Following a rigorous selection process, Brittany Wilborn, Camryn Henry, and Sharon Clawson emerged as the chosen winners. In January 2024, these models embarked on a transformative journey to Harbour Island, where they had the unparalleled opportunity to shoot alongside Denise under the expert direction of internationally acclaimed photographer and director, Ben Watts.

Reflecting on the initiative, Denise Bidot remarked, “This was a truly exceptional opportunity to celebrate the diversity of plus-size models and cultivate an atmosphere of support, empowerment, and knowledge sharing. The camaraderie on set was palpable, and I am deeply honored to impart the wisdom and insights I’ve garnered throughout my career. Opportunities like these are scarce for plus-size models in the industry, and it has been a privilege to collaborate with the exceptional team at Swimsuits for All to bring this campaign to fruition.”

The models showcased the latest swimwear offerings from the Swimsuits for All 2024 collection, featuring innovative designs tailored to meet the diverse needs of women, including:

Feel-good Fits: Addressing common concerns such as tummy bulges and fit issues, Swimsuits for All offers a range of fits designed to instill confidence and comfort in every body. Incorporating features like Power Mesh for a smooth, flattering silhouette, and adjustable straps for customizable support, the collection caters to various body types.

Bold Prints & Colors for Summer: The summer swimwear collection boasts vibrant colors and captivating prints, injecting excitement and personality into beach and poolside attire. From vivid neon hues to tropical motifs, the collection encourages self-expression and style experimentation.

Liquid Shine: Introducing Liquid Shine, a striking swim fabrication characterized by a glossy, liquid-like finish, adding an edgy allure to beachwear. Available in multiple silhouettes, including bikinis, Liquid Shine ensures you stand out with confidence.

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Bikinis that Suit You Best: The Mix & Match Bikini collection offers a personalized approach to swimwear, allowing individuals to mix and match colors and silhouettes for a bespoke look tailored to their preferences.

Beyond showcasing inclusive swimwear designs, the SwimStar All Stars campaign embodies a celebration of women uplifting one another in an industry often marked by competitiveness. Throughout the week-long shoot, models engaged in one-on-one sessions with Denise, fostering meaningful dialogue about the evolving representation of plus-size bodies in swim and fashion.

Jordan Hauser, Senior Director of E-Commerce & Marketing, expressed, “This campaign transcends conventional notions of body positivity and representation in the swim and fashion industries. It is a testament to the power of storytelling and authenticity in reflecting the diverse experiences of our customer base. We are committed to fostering a movement where women find strength in unity, and we are thrilled to embark on this journey alongside Denise Bidot, one of the industry’s foremost advocates for inclusivity.”

The summer 2024 swimwear collection is now available. For further details about Swimsuits For All and the SwimStar All Stars campaign, please visit www.swimsuitsforall.com.

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Exclusive Preview: Grey by Jhoan Sebastian Grey Takes HSN by Storm

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Exclusive Preview - Grey by Jhoan Sebastian Grey Takes HSN by Storm

Fashion aficionados, mark your calendars because the highly anticipated launch of Grey by Jhoan Sebastian Grey is right around the corner, and it’s poised to redefine your wardrobe essentials!

Set to debut exclusively on HSN on February 22nd, this collection is the brainchild of none other than the Colombian-born maestro himself, Project Runway winner Jhoan Sebastian Grey.

Check out these sketches made EXCLUSIVELY for PLUS Model Magazine by Sebastian Grey!

Exclusive Preview - Grey by Jhoan Sebastian Grey Takes HSN by Storm
Exclusive Preview - Grey by Jhoan Sebastian Grey Takes HSN by Storm
Exclusive Preview - Grey by Jhoan Sebastian Grey Takes HSN by Storm
Exclusive Preview - Grey by Jhoan Sebastian Grey Takes HSN by Storm

Crafted with an unwavering dedication to construction and detail, Grey by Jhoan Sebastian Grey is a nine-piece ensemble that seamlessly blends everyday wearability with an avant-garde flair. From vibrant hues to elevated prints, each piece is a testament to Grey’s unique vision and creative prowess.

Drawing inspiration from Colombian basket weaving, the collection exudes a distinct cultural charm while offering a modern twist on timeless classics. Get ready to embrace bold colors and intricate patterns that celebrate the spirit of individuality and self-expression.

Price Range:

Affordability meets luxury with prices ranging from $64.95 for a printed mesh top to $199.95 for a pleated trench. Whether you’re looking to make a statement or elevate your everyday look, Grey by Jhoan Sebastian Grey has something for every fashion-forward individual.

Where to Watch:

Excitement is mounting as Jhoan Sebastian Grey himself graces our screens on multiple occasions:

  • Thursday, February 22nd:> • Catch him on ‘Obsessed with Style with Nicole’ during the 10 a.m. hour.
  • Tune in again for his appearance on ‘The List with Debbie D’ at 10 p.m.
  • Sunday, February 25th:> • Join Sebastian for full hours of style inspiration from 11 a.m. to 12 p.m. and 9 to 10 p.m.
  • Don’t miss his exclusive feature on ‘Shop the Runway’ at 7 p.m.

But wait, there’s more! Jhoan Sebastian Grey will be returning in March with a curated selection of new pieces, ensuring that your fashion journey continues with fresh, innovative designs.

Prepare to be captivated as Grey by Jhoan Sebastian Grey makes its grand debut on HSN, offering fashion enthusiasts a chance to embrace their individuality with style and sophistication. Don’t miss your opportunity to be a part of this fashion revolution!

Stay tuned for updates, exclusive behind-the-scenes content, and more as we countdown to the launch of Grey by Jhoan Sebastian Grey, exclusively on HSN, and a one-on-one interview with our editor and co-founder Madeline Jones.

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SHOP HERE: fave.co/42LqYAB

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Photos! Adore Me kicked off NYFW with Body Positive Show

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Photos! Adore Me kicked off NYFW with Body Positive Show

EVERY show should be THIS INCLUSIVE! Adore Me Leads The Way During NYFW…

Adore Me kicked off NYFW with a Body Positive Show. On Friday night New York Fashion Week looked a little different. Adore Me, (the first intimate brand to bring inclusive sizing to all its categories ) debuted its new Fall/Winter 2023 collection with a body-positive and inclusive NYFW Runway Show.

The lingerie and costumes were seen on a diverse group of models including Iska Lawrence as she opened the show in spectacular style.

NEW YORK, NEW YORK – SEPTEMBER 08: Iska Lawrence walks the runway wearing Adore Me during New York Fashion Week Powered by Art Hearts Fashion at The Angel Orensanz Foundation on September 08, 2023 in New York City. (Photo by Arun Nevader/Getty Images for Art Hearts Fashion)
NEW YORK, NEW YORK – SEPTEMBER 08: Designer Helen Mears and CEO Morgan Hermand-Waiche close the runway for Adore Me during New York Fashion Week Powered by Art Hearts Fashion at The Angel Orensanz Foundation on September 08, 2023 in New York City. (Photo by Arun Nevader/Getty Images for Art Hearts Fashion)
NEW YORK, NEW YORK – SEPTEMBER 08: A model walks the runway wearing Adore Me during New York Fashion Week Powered by Art Hearts Fashion at The Angel Orensanz Foundation on September 08, 2023 in New York City. (Photo by Arun Nevader/Getty Images for Art Hearts Fashion)

Check out the replay here: adoreme.com/live

Shop some of our favorite looks here!

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The Women Behind Bandelettes… We Have the Story

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The Women Behind Bandelettes... We Have the Story

Special savings for PLUS Readers at bandelettes.com! BOGO 40% Off – Buy one item, get 40% off the second. Use code PMM40 at checkout

We remember watching the models walk the Chromat NYFW runway wearing Bandelettes and feeling such immense pride.

The collaboration was absolutely elating for those of us in the seats that have met Julia Abasova and Rena Abramoff, the women behind Bandelettes. This month we are excited to share this exciting story about how two women from the same country immigrated to the US and met HERE and realized their dream. Today they are part of the conversation when it comes to loving ourselves unapologetically.

PLUS MODEL MAGAZINE - February 2023

Get to know Rena and Julia…

PMM: Tell us a little about yourselves and how you met.

Rena: My family came here in 1996; we are refugees who came to the United States and started from scratch. I have a master’s degree but I started at the very bottom until I landed a position in my field. I was a controller at a well-known insurance company and when the opportunity came I decided to take a different approach to my career path.

Julia: Funny story… Rena and I went to the same University and lived in very close proximity to each other back in our country, same city but we never met. It was not until we came to the United States that a mutual friend introduced us and we became fast friends. I also have a financial Master’s degree as well and just like Rena started from scratch and took a job that was not exactly in my field but I climbed the ladder pretty quickly.

PMM: So let’s fast forward a bit… you’re fast friends and Rena you move ONE house away from Julia… how do we go from friendship to business partners?

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Rena: So my place of business was about to close and I was offered other positions but I really felt like I wanted to own something for myself and so I brought up the subject to Julia. In the beginning, we thought about creating preserves and of course, there’s a funny story behind it!

Julia: I have scars! I have scars from Rena! LOL!

PMM: Please explain… LOL!

Julia: So Rena wanted to try this thing that they sold in our country. It’s like popcorn with caramel in lollipop form, so like a big round popcorn lollipop. Well, we set out to try it…

Rena: I’m not sure exactly how it happened but I was preparing the sugar for the caramel and the next thing I know the hot sugar was all over Julia’s legs.

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Julia: So yes, we scratched that idea after Rena fixed my leg back from the burning incident. So back to how Bandelettes came to us… we decided to go for a walk one day and Rena asked me how many ideas I came up with because she had like 100 ideas in her head. So I simply told her that I was not sure how she would feel about this idea but I suffer from thigh chafing so I shy away from wearing skirts or dresses and when I do I would cut pantyhose and create something that would cover my thighs.

Rena: So after our walk, she showed me what she created and I thought it was a really good idea. We did our due diligence and made sure there was nothing else on the market that was similar and we moved forward. I thought it was a great idea because Julia and I are all about helping people and this was a business idea that was a career for us and would also help people. We realized this was not a size-specific issue we were addressing it was a people issue.

The Women Behind Bandelettes... We Have the Story

PMM: So from idea to conception… how long was the process?

Rena: During the development process, Julia was the ginny pig and wore the samples for days as we made edits.

Julia: I’m still the ginny pig actually lol! We also asked our friends and did research about launching the brand. One of the big revelations during this process was that people did not want to talk about thigh chaffing or admit that they suffer from it.  Personally, I thought I was the only person in the world that suffered from thigh chafing because no one talked about it.

PMM: So the sexy lacy Bandelettes are HOT! Can we talk about the other options as well?

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Julia: Yes, so in the beginning we just thought about the sexy lacy option only. We were looking for someone to try it and we were introduced to this very nice blogger who wore Bandelettes to a party. The feedback was so eye-opening, the person who wore them was on a date and she said she did not have to worry about taking off “biker shorts or shapewear” before getting into an intimate situation because the bands were so sexy and protected her thighs from chafing.

We also noticed after she posted that the people in the comments section were asking about options that were not lace and why there wasn’t a Unisex option. Again, we saw the need and decided to offer a Unisex option that was not lace. Now we also carry bikini panties as well!

The Women Behind Bandelettes... We Have the Story

PMM:  You were featured at The MET at A Lexicon Of Fashion In America alongside Chromat. Can you tell us about this experience and what it means to you to be part of a community that is body positive?

Rena: We are very thankful to Chromat for collaborating with us during NYFW at her size-inclusive shows because it really put us front and center in the fashion world.

Julia: We were always thinking through a size-inclusive lens but did not realize there was an entire industry about it. We just naturally wanted to offer our brand to as many people as possible. So from the very beginning, we offered sizes up to 3X.

The Women Behind Bandelettes... We Have the Story

PMM: I feel like we were not really openly speaking about thigh chafing back then.

Julia: I like to think that Bandelettes helped to start and encourage the conversation around thigh chafing. Instead of keeping this secret, we are addressing a need and we want people to feel good as well. I believe we played a major role in helping people accept that some of us have this issue and are offering a solution.

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PMM: Lastly, you are a small business, women-owned, your friends, how do you make it work?

Rena: Business-wise I would have to say that our degrees and our experience helped us, although we did not know anything about “fashion” we were able to build a business. I handle the design and financial aspects of Bandelettes and Julia is very much a people person.

Julia: We are complete opposites actually and I think that’s why it works. We also got very good advice from Rena’s husband in the very beginning. He told us to look at our partnership as a marriage, “You have to figure out how to be in a marriage together”! So sometimes we don’t see things the same but we have learned how to walk away and come back to resolve the situation.

Most importantly, we follow one rule, we BOTH have to agree on decisions before they are made.

PMM: This was such a great interview, thank you both for your time, the laughs, and all that you do for the plus-size community.

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Special savings for PLUS Readers at bandelettes.com! BOGO 40% Off – Buy one item, get 40% off the second. Use code PMM40 at checkout

Follow Bandelettes on social media:
instagram.com/bandelettes
facebook.com/Bandelettes

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Lane Bryant and Dress for Success Help Women Reach Their “Incredible”

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Lane Bryant and Dress for Success Help Women Reach Their "Incredible"

Giving Tuesday is a day when we come together “globally” to support people and organizations that are helping to transform communities and lives.

Lane Bryant and Dress for Success Help Women Reach Their "Incredible"

But for our partner Lane Bryant, this sentiment is a part of their daily mantra as they encourage women to live #MyIncredible.

As the top plus-size brand, Lane Bryant continues to lead the way in how they support, encourage, and move the needle forward within the plus-size fashion industry and the community it serves.

Lane Bryant and Dress for Success Help Women Reach Their "Incredible"

As customers, we are being given the opportunity to join Lane Bryant and Dress for Success to help women reach their “incredible”.

Dress for Success is a global not-for-profit organization that empowers women to achieve economic independence by providing a network of support, professional attire, and the development tools to help women thrive in work and in life.

Lane Bryant and Dress for Success Help Women Reach Their "Incredible"

As a woman who started her career on a desk in her tiny NYC apartment, I know all too well how important it is to have both emotional and financial support.

As the editor of PLUS Model Magazine for over 16 years, I’m truly honored to be able to support Lane Bryant’s efforts this holiday season.

This month Lane Bryant is supporting Dress for Success through December 24th offering opportunities for customers to “round up” online or in-store. Every time we shop we are supporting our sisters who need help to reach their full potential.

Lane Bryant and Dress for Success Help Women Reach Their "Incredible"

If you are interested in finding your local affiliate chapter click here: dressforsuccess.org/

Donate Here

Visit: Lane Bryant [divider]PHOTO CREDITS[/divider]

Madeline Jones
IG @plusjones

Photography
LucasPictures

Clothing provided by Lane Bryant

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Curvy Model Kimberly Dixon Inspires NEW Accessory Collection with Mabel & Main

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Curvy Model Kimberly Dixon Inspires NEW Accessory Collection with Mabel & Main
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Curvy Model Kimberly Dixon Inspires NEW Accessory Collection with Mabel & Main

Curvy Model Kimberly Dixon Inspires NEW Accessory Collection with Mabel & Main…

With a thriving modeling career and years of plus-size advocacy, Kimberly Dixon is now entering the accessories arena via Mabel & Main. The Kimberly D Collection offers earring sets, pendants, and anklets.

Curvy Model Kimberly Dixon Inspires NEW Accessory Collection with Mabel & Main

“When Mabel & Main reached out to me about collaborating on a jewelry collection, I was very excited because although I am a model and people would expect a fashion collab, I have a love for fine jewelry and accessories. As a plus size woman, I have struggled with finding anklets that fit me in the past, so with my collection, I knew I wanted to have anklet options that would fit a larger ankle.” – Kimberly Dixon

The collection was designed to be price-conscious, per Kimberly’s preference for offering a plus-size accessory collection that made fine jewelry accessible. Too often in the fashion and retail industries, plus size options have either been cheaply made with poor-quality materials or marked up to a premium over standard size options when offered in finer qualities.

Check out the entire collection here!

Photography, Davey King / IG @Daveyxking

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