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Grand Opening of Ashley Stewart Yonkers Store – Plus Size Fashion

LEGENDARY GRAFFITI ARTISTS JOIN YONKERS MAYOR TO OPEN NEW

ASHLEY STEWART STORE, UNVEIL ORIGINAL YOLOGO DESIGNS

 

Preview of New Fashions For Full-Figured Women, Graffiti Art Auction To Benefit Nonprofit Ladydoves Self Enrichment Organization

 

 

YONKERS, N.Y. – Legendary graffiti artists, Lava I & II and Bama, will join Yonkers Mayor Mike Spano to help open the first Ashley Stewart store in Yonkers with local flair.  Inspired by the Mayor’s recent YoLoGo Contest, Lava and Bama will unveil their takes on a Yonkers logo as part of the store’s Grand Opening celebration on October 26.  Ashley Stewart will hang some of the original artwork on permanent display in the store for shoppers to enjoy and will donate some of the pieces for a fund-raising auction to benefit the Ladydoves Self Enrichment Organization that mentors area girls and women to enhance self-esteem.

In addition to the canvas graffiti artwork unveiling and the Mayor’s ribbon-cutting ceremony, Ashley Stewart will host a sassy fashion show with new looks for plus -sized women.  Models will come from Unique Blend Models, a subsidiary of the non-profit Ladydoves Self Enrichment Organization.  The local community is invited to join in the following entertaining events as part of a three-day public celebration at the new Ashley Stewart store in Yonkers Gateway Center on Central Park Avenue:

  • Friday, October 26, 10 AM – Yonkers Mayor Mike Spano cuts a ribbon to open the new store and legendary graffiti artists, Lava I & II and Bama, unveil original artwork of sample Yonkers logos.
  • Friday, October 26, 2 and 4 PM – Full-Figured Fall Fashion Show and Yonkers Graffiti Art Auction to benefit the Ladydoves Self Enrichment Organization.  All models will come from the organization’s public service programs.  As Ladydoves CEO Andrene Williams says, “We break the barrier.  Beauty comes in all different shapes, sizes, and colors.  And, when we come together, we blend beautifully!”
  • Saturday, October 27, Noon – 4 PM – Block Party with “DJ Danny” and his dancers, raffle gift drawings.
  • Sunday, October 28, 1-4 PM – Jazz Brunch with raffle gift drawings.

All events are free and open to the public.

The Ashley Stewart brand has a strong national following among curvy women who like their clothes trendy, bold, comfortable, and flattering.  One fan recently posted on Facebook: “I L.O.V.E. Ashley Stewart; I can always go in and find something to my liking and the quality of the clothing is superb.”  Another sends a “Diva Shoutout” to Ashley Stewart personal style and fit consultants:  “Want to say thank you, Divas.  They dress me from clothes to matching jewelry.  Thanks a million.”

Fortunately for residents in the Yonkers area, they won’t have to travel far to find the newest Ashley Stewart store.  The Central Park Avenue site will offer some of the season’s hottest trends, boasting colorful and bold styles designed to help women feel confident, look fabulous and make a statement. Women can come into an Ashley Stewart store and find head-to-toe looks including trendy sportswear, career-wear, casual separates, lingerie, accessories and swimwear in sizes 12 to 26. Ashley Stewart prides itself on providing full-figured women fashion-forward looks without sacrificing comfort, fit and affordability.

“This brand raises the bar for plus-sized designs that sizzle with flair and fit,” says Kathy Clair, Ashley Stewart vice president of marketing.  “The new store in Yonkers has all the adornments of a destination boutique.  Whether in-store or online, we look forward to helping area shoppers express their inner spirit with confidence in high value, fashion-forward clothes.”

Due to overwhelming consumer response since the first Ashley Stewart store opened in 1991, the brand has become a leading retailer of full-figured fashions and now numbers over 180 stores across the country.  With savvy designs and personal fit and style guidance, Ashley Stewart caters to curvy women with a complete line of runway-inspired clothing and lingerie in sizes 12-26, complemented by coordinating accessories and shoes.  For more information on the Ashley Stewart brand, go to www.ashleystewart.com.