“You have what it takes. You just have to believe it.”
Gabi Gregg is kicking off 2018 channeling her inner Beyoncé and celebrating strength.
The bold new collection for Resort 2018 embodies confidence and power, showcasing the season’s campaign “Power of Survival.”
Shot in the jungles of Belize, the campaign features GabiFresh, breast-cancer survivor Ericka Hart and model/activist Philomena Kwao whose stories of struggle and victory are true testaments to the power of survival.
To see women of color, different shades and different sizes, being celebrated in this campaign, is truly empowering and inspiring.
Gregg said in an official statement:
“This collection is inspired by powerful women and features bold designs, so I really wanted the imagery to reflect that. Philomena and Ericka are both gorgeous with inspirational stories—they truly embody how I want my swimsuits to make people feel. I hope this campaign helps women realize they deserve to feel good about themselves in swimwear, regardless of size, shape, race or circumstance.”
Overall, sizing ranges from 10 DD – 24DD, 16E/F – 24E/F, 16 G/H – 24 G/H, with select styles up to size 26, as we mentioned.
Prices for the 10-piece collection range from $70 to $150, and include a glitter maxi cover-up, a leopard high leg one-piece, a bold red high-waist two-piece and more.You can learn more about Ericka and Philomena here and also let Gabi and S4A know what’s your favorite anthem. You can listen to their Spotify playlist and add your favorite song.
Strong is the new sexy… yes indeed!
Shop the new GabiFresh Resort 2018 collection here.
And that’s not all!
Gregg and S4A are holding an open casting call for 9 women to appear in the next GabiFresh x Swimsuits For All swimsuit photoshoot. Casting will be held in Los Angeles and they are looking for women sizes 10 – 26. If this sounds like you, click here for more details. Good luck!