Influencer-driven collaborations continue to be front and center in the plus size fashion industry.
From Target tapping bloggers Chastity Garner, Gabi Gregg and Nicolette Mason to be the faces and advisors to their Ava & Viv line three years ago to Rebdolls partnering with bloggers Essie Golden and Chante Burkett on a sexy swimwear line that sold out immediately, it’s obvious that when it comes to selling fashion, the power of influencers is profitable.
Navabi is the latest brand to partner with bloggers and influencers on capsule collections that reflect each woman’s style and aesthetic as interpreted through the brand.
Their latest collaboration with Isabell Decker, stylist and blogger of Dressing Outside the Box caught our attention as it is more focused on a clean, minimalist aesthetic that is also chic and stylish.
Not every woman wants to wear a body con dress or jumpsuit. Many women want modern menswear pieces that have a feminine touch; elevated basics that can be worn from the desk to dinner effortlessly without sacrificing style. Think modern and playful. This new capsule collection is all that and more.
Decker’s own aesthetic is very clean and polished. Think minimalist style with an edge. She has a way of taking menswear to a trendy level but still standing out, such as pairing a caged bralette under a blazer or wearing a print strappy sandal with a suit. She also makes workwear look fresh and we love how she pairs a blazer with jeans, adding a wide belt to give it an extra fun touch.
The 6-piece capsule collection includes pieces that can be mixed and matched to create a multitude of outfits. Decker is more about working with key pieces than just wearing trendy fast fashion. These pieces will never go out of style. They’re what we’d consider “investment” pieces.
Prices range from $100 to $187 in sizes 10 to 24. Click here to check out the full Dressing Outside The Box collection at Navabi.
What do you think of influencer capsule collections? Follow us on social media @plusmodelmag and let us know!