Sharon Quinn
Mannequin Modeling by Sharon Quinn
Mannequin Modeling…
When I was first given this assignment I thought it would actually be a breeze to write. As I “googled” “Mannequin Modeling” to get as much information as possible, I quickly realized that I had my work cut out for me because there appeared to be some confusion as to what “Mannequin Modeling” really is. So I put out some feelers to my model friends in the industry and the feedback was truly interesting.
Mannequin modeling, also known as “Freeze” modeling, is defined as:
“Learning how to be so stationary, that people are not sure if you are really real. Generally used for store windows or for an event to draw people in, the human model poses as a lifelike mannequin and may make subtle movements to attract onlookers and draw curiosity.”
The trend began in the mid 1970s, when Abraham & Straus’ Flagship Store which was located in Downtown Brooklyn, put Mannequin modeling on the map. Linda Timmins, head of the division at the time, selected one juvenile and one ingénue with “The Editorial Look” from each of the high schools across the Brooklyn and Manhattan areas. These “Mannequin Models” would pose for up to an hour at a time in the windows of the store as “Living Mannequins” wearing classic designer clothes to the fashions of the day designed by Nik Nik and Pierre Cardin. The living mannequins in the windows became and instant smash and eventually the store had to stop live mannequin modeling in their front store windows as the crowds became so large that they would stop traffic and it (the crowds) became a safety hazard. Ultimately, Abraham & Straus eventually had to restrict their living mannequins to model INSIDE their flagship store or face stiff penalties from the City of New York. But the ploy worked even with the models inside…the crowds would come every season to see them. But like all good things…the trend began to fade somewhat in the mid eighties with the rise of the “Supermodel”.
I recall seeing a resurfacing of the trend in the early 90’s when I was a new model on the scene and Brooklyn based designer Moshood used living mannequins to bring traffic to his Fort Greene boutique. As I began putting this article together, I thought of my own personal experiences in this field. I can only remember one. It was also in the 90’s and the setting was inside a mall in New Jersey. There were about 10 models, both male & female and we worked in half hour shifts. We were on platforms, in transparent cages, displaying clothes from different designers. Alas, my memories of this are not good ones, because being a bit of a “fidget” myself, I found it extremely hard to stand still for 45 minutes and NOT play around with the crowds. Many of the models that I interviewed for this article expressed the same or similar opinions. It requires a great amount of focus, concentration and some athletic ability to maintain a difficult pose for a long time.
Ashley Stewart used this technique a few years ago to draw attention to their new store on 34th Street and I also saw the technique in use at a recent Full Figured & Fabulous competition in Atlanta. Most recently we used mannequin modeling as an assignment on my episode of MTV’s MADE with Krystine Kauffman. We put her in lingerie and then had her pose in the windows for passersby, it was a great way to get her to be comfortable with her body in front of people and she did well… but unfortunately, the scene didn’t make the final edit.
The rate of Mannequin Modeling pay depends on the client and it can vary drastically…
On the local level, I have heard of rates being as low as $10.00 an hour to a flat rate for the day. There also seems to be a bit of confusion between Mannequin Modeling and Fit Modeling. The two divisions are vastly different, as with fit modeling it’s truly about the business. You are hired for your measurements and you are NOT allowed to make any changes to your body, lest you lose your job. But with a couple of steady clients, a few hours a week, a fit model can supplement her income very nicely. Mannequin modeling, in my opinion seems to fall under the category of entertainment more than anything else.
Unlike in the 70’s, these days, with children are coming out of the womb wearing a size 12…there appears to be less of a need to appear to have the body attributes of an actual size 2 mannequin and more about how you look in the clothing you are placed in. I have seen a definite rise in the trend of using plus sized models in this manner to bring more attention to a store…The message seems to be timeless… If you can get them to stop and look at the window…you can get them to come inside. As stores and designers look for new and innovative ways to bring more attention to their businesses, I can definitely see more opportunities for aspiring models in this arena in the future.
Live You’re Dreams!
Miss Sharon Quinn
The ORIGINAL Runway Diva!
[divider]PHOTO CREDITS[/divider]
Photography: NadirahB
Models: Shalon Dozier, Marisol Vizcarra
Makeup: Jessica Alvarez – Glitterlush
Hair: Shalon- CeCe Beauty Salon- Panorama City
Location: Plus Mode-Victoria Gardens (909) 646-9991
Sharon Quinn
Model Behavior: Plus Size Model & Autism Activist, Christina Mendez
Plus Size Model & Autism Activist, Christina Mendez returns to the set of Model Behavior to talk about her career as a freelance model, her feelings on winning the FFFWeek 2016 Model of the Year Award and why she prefers freelance modeling more than being signed with an agency. Lots of “Model Talk” on this episode! You don’t want to miss this one! Please spread the word by sharing!
Model Behavior airs every Saturday
at 11:30AM on MNN Lifestyle Channel 2
(FIOS 34, RCN 83, TWC 56 and 1996)
@mnnnyc
Feature
Model Behavior with Sharon Quinn: Maria McDonald
Get to know Maria McDonald
Fashion Industry Icon & Pioneer…Model & Actress Maria McDonald joins me for a very special chat!! Maria shares with us how she initially stumbled onto modeling and the reasons why she pressed on despite suggestions for in the pros to find another occupation. She talks about her equally pioneering and legendary sisters Jerushia McDonald-Hylton & Suzi Lane Harmony. She talks about how she found her purpose and why she created The organization Cover Girls for Change. She also out a several invaluable tips for success in this industry. Bring a pen & some paper. Don’t Miss it!! Please spread the word by sharing!
Model Behavior with Sharon Quinn airs every Saturday at 11:30AM on MNN Lifestyle Channel 2 (FIOS 34, RCN 83, TWC/SPECTRUM 56 and 1996, TWC/SPECTRUM HD 1993 Manhattan ONLY). If you live outside of Manhattan…..You can also view it via live stream HERE: goo.gl/qlzeGU.
Follow on FB @ModelBehaviorTVWithSharonQuinn
Feature
Model Behavior with Sharon Quinn: Kendra Porter
Get to know Kendra Porter
In this episode with Personal Stylist & Image Consultant Kendra Porter I sit down to talk about her journey to living her dreams as a stylist and image consultant. She also talks about importance of educating yourself in whatever field you aspire to work in and so much more!! Knowledge truly IS power! You really don’t want MISS this one!!!
Model Behavior with Sharon Quinn airs every Saturday at 11:30AM on MNN Lifestyle Channel 2 (FIOS 34, RCN 83, TWC/SPECTRUM 56 and 1996, TWC/SPECTRUM HD 1993 Manhattan ONLY). If you live outside of Manhattan…..You can also view it via live stream HERE: goo.gl/qlzeGU.
Follow on FB @ModelBehaviorTVWithSharonQuinn
Sharon Quinn
Model Behavior: Plus Industry Icon Angellika Morton
In Episode 41 of Model Behavior I sit down with Fashion Stylist and Plus Industry Icon Angellika Morton about her extremely successful career as a top plus sized model and when she knew it was time to transition into new career from model to stylist!
“Model Behavior” is an Educational Talk/Variety series hosted by Sharon Quinn that focuses on all things in the Fashion & Entertainment Industries.
Model Behavior airs every Saturday
at 11:30AM on MNN Lifestyle Channel 2
(FIOS 34, RCN 83, TWC 56 and 1996)
@mnnnyc
(Side note: Angellika appeared as the cover for the 2nd issue of PMM!)
Feature
Model Behavior with Sharon Quinn: REGGIE WELLS PT. 1
Get to know REGGIE WELLS…
In this episode Legendary Fashion Industry Icon, Pioneer & Emmy Award Winning MUA Reggie Wells sits down with Host Sharon Quinn to help us wrap up our 11th Season! In the first of a special three part series Reggie talks about his early beginnings as an educator before he became a World Class Makeup Artist. Along the way he shares his personal stories with the many Celebrities & Icons he has worked with AND he also doles out a few precious gems for success in this industry too! Don’t Miss it!! Please spread the word by sharing!
Model Behavior with Sharon Quinn airs Saturdays at 11:30am on MNN’s Lifestyle 2 Channel
TWC 56 & 1996 / RCN 83 / FIOS 34
View us on YouTube: http://bit.ly/1T0DK6R
Follow on FB @ModelBehaviorTVWithSharonQuinn
Feature
Model Behavior with Sharon Quinn: Shaheed Shaheed
Get to know Shaheed Shaheed…
In this episode Fashion Industry Icon, Pioneering Model, Actor, Filmmaker & Producer and Newark, NJ native Shaheed Shaheed sits down with host Sharon Quinn to talk about the business of Fashion. He also talks about how he got his start as a model and how he used the monies he made from his hugely successful modeling career to finance his films. If you are an aspiring male model looking to break into the industry….The RIGHT way? This is an episode that you don’t want to miss!
Model Behavior with Sharon Quinn airs Saturdays at 11:30am on MNN’s Lifestyle 2 Channel
TWC 56 & 1996 / RCN 83 / FIOS 34
View us on YouTube: http://bit.ly/1T0DK6R
Follow on FB @ModelBehaviorTVWithSharonQuinn
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