Fashion
Plus Size Fashion Blogger Chastity Valentine Calls For Boycott Against Target
Plus Size Fashion Blogger Chastity Valentine Calls For Boycott Against Target
Many plus size women have a love and hate relationship with Target. And if they could have a conversation with an executive at Target, it would probably go something like this:
“Oh, Target, we try to love you but just when we start to, you do something that makes us recoil and rethink that love. You have used pregnant models to market plus size clothing on your website and then take away our clothing section in stores with promises of it returning, bigger and better. We’re still waiting for our section to return. Then you tease us with beautiful and affordable bridesmaid dresses in our size, only for us to find out, they’re only available online. You launch these wonderful designer collaborations of high-end fashion pieces at affordable prices yet they’re almost never offered in plus sizes. You then unveil ads in-store featuring plus size model Denise Bidot but again, we have to ask, where’s the plus size section? We want to be able to try things on, shop in-store for clothes like our thinner sisters and not feel like we are being pushed out of the store. We shop in your stores for everything so we don’t understand why you won’t take our money when it comes to plus size fashion.”
Image: Sue Tait Porcaro (Facebook)
It seems that the voice of the plus size woman has fallen on deaf ears when it comes to Target. And one plus size fashion blogger has had enough.
Chastity Valentine, of the GarnerStyle blog, announced on her blog recently that she is done. She is boycotting Target. The mass retailer recently announced its latest collaboration with fashion designer Joseph Altuzarra with that collection launching September 14 online and in-stores. And surprise, surprise… no plus sizes are offered in the collection. So Chastity decided that she was done spending her money at Target and has called for a boycott.
Image: GarnerStyle
What started out as a personal boycott has now become a public boycott, where many plus size women are in agreement with Chastity and are tired of Target treating them as second class citizens.
Chastity told PMM exclusively why this boycott is necessary:
“I think a lot of people asked, ‘Why Target? Why not boycott others?’ For me, I spend thousands of dollars on other products at Target every year. From a financial standpoint, it makes sense. Target used to have a decent plus size section and then drastically reduced it and shoved our two racks in with the maternity section — it’s not how I wanted to be treated as a shopper, who spends a lot of money at the store in general.”
“We are almost always excluded from the designer collaborations – the only one I remember that we did get plus sizes in was the Calypso collection in like 2010 or so, so that combined with the revamped plus size section that we never got was just the last straw for me.”
She has a valid point. As customers who spend our money in stores like Target, we have the power and our voice is heard when those dollars are no longer spent in that store. Kudos to Chastity for stepping forward and making her voice heard.
Want to see Target include plus ranges in their designer collaborations? Voice your opinions on social media with the hashtag #boycottingtarget.
To read more on Chastity’s Target boycott and join in on the conversation on her blog, click here.
To view Target’s latest designer collaboration with Altuzarra and see what we CAN’T buy, click here.
Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
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Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@panamakish
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Feature
SwimStar All Stars Partnership With Renowned Plus-size Model and Swimsuits For All Ambassador, Denise Bidot
Inclusive Swimwear Brand Collaborates with Prominent Plus-Size Model Denise Bidot to Empower Aspiring Models…
Swimsuits For All, a pioneer in inclusive swimwear, proudly introduces its inaugural SwimStar All Stars campaign in partnership with renowned plus-size model and Swimsuits For All ambassador, Denise Bidot. This collaboration marks a significant milestone, nearly a decade following Denise’s groundbreaking “Beach Body, Not Sorry” campaign with Swimsuits For All in 2015, which showcased unretouched imagery aimed at promoting unapologetic confidence.
Denise Bidot and Swimsuits For All have jointly unveiled the SwimStar All Stars nationwide search, dedicated to discovering emerging talent in the realm of swimsuit modeling. Encouraging aspiring models to share their personal narratives, the initiative aims to inspire women of all backgrounds, shapes, and sizes. Following a rigorous selection process, Brittany Wilborn, Camryn Henry, and Sharon Clawson emerged as the chosen winners. In January 2024, these models embarked on a transformative journey to Harbour Island, where they had the unparalleled opportunity to shoot alongside Denise under the expert direction of internationally acclaimed photographer and director, Ben Watts.
Reflecting on the initiative, Denise Bidot remarked, “This was a truly exceptional opportunity to celebrate the diversity of plus-size models and cultivate an atmosphere of support, empowerment, and knowledge sharing. The camaraderie on set was palpable, and I am deeply honored to impart the wisdom and insights I’ve garnered throughout my career. Opportunities like these are scarce for plus-size models in the industry, and it has been a privilege to collaborate with the exceptional team at Swimsuits for All to bring this campaign to fruition.”
The models showcased the latest swimwear offerings from the Swimsuits for All 2024 collection, featuring innovative designs tailored to meet the diverse needs of women, including:
Feel-good Fits: Addressing common concerns such as tummy bulges and fit issues, Swimsuits for All offers a range of fits designed to instill confidence and comfort in every body. Incorporating features like Power Mesh for a smooth, flattering silhouette, and adjustable straps for customizable support, the collection caters to various body types.
Bold Prints & Colors for Summer: The summer swimwear collection boasts vibrant colors and captivating prints, injecting excitement and personality into beach and poolside attire. From vivid neon hues to tropical motifs, the collection encourages self-expression and style experimentation.
Liquid Shine: Introducing Liquid Shine, a striking swim fabrication characterized by a glossy, liquid-like finish, adding an edgy allure to beachwear. Available in multiple silhouettes, including bikinis, Liquid Shine ensures you stand out with confidence.
Bikinis that Suit You Best: The Mix & Match Bikini collection offers a personalized approach to swimwear, allowing individuals to mix and match colors and silhouettes for a bespoke look tailored to their preferences.
Beyond showcasing inclusive swimwear designs, the SwimStar All Stars campaign embodies a celebration of women uplifting one another in an industry often marked by competitiveness. Throughout the week-long shoot, models engaged in one-on-one sessions with Denise, fostering meaningful dialogue about the evolving representation of plus-size bodies in swim and fashion.
Jordan Hauser, Senior Director of E-Commerce & Marketing, expressed, “This campaign transcends conventional notions of body positivity and representation in the swim and fashion industries. It is a testament to the power of storytelling and authenticity in reflecting the diverse experiences of our customer base. We are committed to fostering a movement where women find strength in unity, and we are thrilled to embark on this journey alongside Denise Bidot, one of the industry’s foremost advocates for inclusivity.”
The summer 2024 swimwear collection is now available. For further details about Swimsuits For All and the SwimStar All Stars campaign, please visit www.swimsuitsforall.com.
Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@plussizewildflower
@msgigggles
@talitakate
@valeriemaroneyy
@curvy_ambassador
@nativeactress
Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@pridantas93
@shunitawynne
@nostalgic_nayok
@dlovecurve
@ariwearsthings
@thickfitdee
Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@amandaneumanoficial
@aaliyahrenaa
@iheartcandyboo
@organiccurves_
@annemanyi
@johanamaya81
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