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PMM Exclusive: New Plus Size Swimwear Brand Aims to Bring Unique Style To Your Curves

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It’s been an incredible summer for plus size swimwear…

So when we heard about this new swimwear brand called Mahogani Jenell, we were excited and had to learn more about this unique brand offering plus size women, curve-friendly functional swim styles.

Based in South Florida, Mahogani Jenell was influenced by the area’s tropical vibes and a desire to offer bright colors and bold silhouettes to plus size women.

Designer Mahogani Jenell aims to provide high-quality swimwear that’s also functional. We’re talking swimsuits made from Italian fabrics, containing a layer of power mesh for support and featuring UV protection with the suits also being oil and ultra chlorine resistant. Swimsuits range from sizes 1X to 3X.

With a tagline of “Because, You Deserve It“, Jenell wants her customer to know that this swim brand is about them. The customer is her main focus when it comes to designing her swimsuits.

Jenell felt it was important to market to the plus sized woman:

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“I started this brand to bring something different to plus size fashion. I wanted to create different swimsuits that would secure the curves with my unique style.”

We love when we speak to designers who are passionate about creating clothing for plus size women, especially swimwear. Here’s some of Mahogani Jenell‘s styles that we’re loving right now:

The SOBE: The extremely supportive, full coverage bikini top, $68

Seen above in the color Azalea, available here

The bottoms seen on the model are the SALADA Tummy Controlled High Waist Bottoms in Azalea ($58) here

Other colors available for both the SOBE and the SALADA: Olive, Black, Aqua and Red (which is an exclusive color that can be pre-ordered after Miami Curves Week’s Go Red event on 7/22)

The MAYA: The One-Piece Total Control Bathing Suit with Mesh Front, $118

Seen above in the color White, available here

The cover-up seen on the model is the SANDY Cover-Up in White ($38) here

Other colors available for the MAYA: Azalea, Black and Aqua

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Other colors available for the SANDY: Aqua, Black and White

You can shop Mahogani Jenell here.

What do you think of this new plus size swimwear designer brand? Follow us on @plusmodelmag and let us know!

A body positivity advocate, freelance writer and author, Marcy is on a mission to empower everyone to love the skin they’re in. Her blog Fearlessly Just Me is the go-to blog for women seeking inspiration in fashion, confidence, traveling and more.

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May 9 Edition – Our Favorite Plus Size Style Moments Of The Week

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Style Moments of the week

Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!

…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.

@panamakish

@felicityhayward

@nizzymacc

@danielle_nekole

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@whatkaliwears

@tiffythefashionslayer

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SwimStar All Stars Partnership With Renowned Plus-size Model and Swimsuits For All Ambassador, Denise Bidot

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SwimStar All Stars Partnership With Renowned Plus-size Model and Swimsuits For All Ambassador, Denise Bidot

Inclusive Swimwear Brand Collaborates with Prominent Plus-Size Model Denise Bidot to Empower Aspiring Models

Swimsuits For All, a pioneer in inclusive swimwear, proudly introduces its inaugural SwimStar All Stars campaign in partnership with renowned plus-size model and Swimsuits For All ambassador, Denise Bidot. This collaboration marks a significant milestone, nearly a decade following Denise’s groundbreaking “Beach Body, Not Sorry” campaign with Swimsuits For All in 2015, which showcased unretouched imagery aimed at promoting unapologetic confidence.

Denise Bidot and Swimsuits For All have jointly unveiled the SwimStar All Stars nationwide search, dedicated to discovering emerging talent in the realm of swimsuit modeling. Encouraging aspiring models to share their personal narratives, the initiative aims to inspire women of all backgrounds, shapes, and sizes. Following a rigorous selection process, Brittany Wilborn, Camryn Henry, and Sharon Clawson emerged as the chosen winners. In January 2024, these models embarked on a transformative journey to Harbour Island, where they had the unparalleled opportunity to shoot alongside Denise under the expert direction of internationally acclaimed photographer and director, Ben Watts.

Reflecting on the initiative, Denise Bidot remarked, “This was a truly exceptional opportunity to celebrate the diversity of plus-size models and cultivate an atmosphere of support, empowerment, and knowledge sharing. The camaraderie on set was palpable, and I am deeply honored to impart the wisdom and insights I’ve garnered throughout my career. Opportunities like these are scarce for plus-size models in the industry, and it has been a privilege to collaborate with the exceptional team at Swimsuits for All to bring this campaign to fruition.”

The models showcased the latest swimwear offerings from the Swimsuits for All 2024 collection, featuring innovative designs tailored to meet the diverse needs of women, including:

Feel-good Fits: Addressing common concerns such as tummy bulges and fit issues, Swimsuits for All offers a range of fits designed to instill confidence and comfort in every body. Incorporating features like Power Mesh for a smooth, flattering silhouette, and adjustable straps for customizable support, the collection caters to various body types.

Bold Prints & Colors for Summer: The summer swimwear collection boasts vibrant colors and captivating prints, injecting excitement and personality into beach and poolside attire. From vivid neon hues to tropical motifs, the collection encourages self-expression and style experimentation.

Liquid Shine: Introducing Liquid Shine, a striking swim fabrication characterized by a glossy, liquid-like finish, adding an edgy allure to beachwear. Available in multiple silhouettes, including bikinis, Liquid Shine ensures you stand out with confidence.

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Bikinis that Suit You Best: The Mix & Match Bikini collection offers a personalized approach to swimwear, allowing individuals to mix and match colors and silhouettes for a bespoke look tailored to their preferences.

Beyond showcasing inclusive swimwear designs, the SwimStar All Stars campaign embodies a celebration of women uplifting one another in an industry often marked by competitiveness. Throughout the week-long shoot, models engaged in one-on-one sessions with Denise, fostering meaningful dialogue about the evolving representation of plus-size bodies in swim and fashion.

Jordan Hauser, Senior Director of E-Commerce & Marketing, expressed, “This campaign transcends conventional notions of body positivity and representation in the swim and fashion industries. It is a testament to the power of storytelling and authenticity in reflecting the diverse experiences of our customer base. We are committed to fostering a movement where women find strength in unity, and we are thrilled to embark on this journey alongside Denise Bidot, one of the industry’s foremost advocates for inclusivity.”

The summer 2024 swimwear collection is now available. For further details about Swimsuits For All and the SwimStar All Stars campaign, please visit www.swimsuitsforall.com.

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April 25 Edition – Our Favorite Plus Size Style Moments Of The Week

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Style Moments of the week

Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!

…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.

@plussizewildflower

@msgigggles

@talitakate

@valeriemaroneyy

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@curvy_ambassador

@nativeactress

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Apr 18 Edition – Our Favorite Plus Size Style Moments Of The Week

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Style Moments of the week

Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!

…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.

@pridantas93

@shunitawynne

@nostalgic_nayok

@dlovecurve

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@ariwearsthings

@thickfitdee

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April 11 Edition – Our Favorite Plus Size Style Moments Of The Week

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Style Moments of the week

Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!

…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.

@amandaneumanoficial

@aaliyahrenaa

@iheartcandyboo

@organiccurves_

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@annemanyi

@johanamaya81

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Apr 4 Edition – Our Favorite Plus Size Style Moments Of The Week

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Style Moments of the week

Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!

…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.

@theprepguy

@missbetsyellis

@nessasherysse

@muva_fab

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@elle.athina

@jeesha_chowdhury

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