Fashion
Plus Model Paloma Elsesser & “International Girl Crew” Collab with Nike on Sneaker Collection
2017 seems to be the year for Nike when it comes to diversity.
Last summer, the sportswear brand was questioned on their sizing when they included plus model Paloma Elsesser and Claire Fountain, creator of Trill Yoga, in their sports bra social media campaign.
Many Instagram followers commented that the new bras were only available in sizes up to an XL (or an E), which translates to a cup size DD. Read more here…
Fast forward to 2017 and it appears that Nike has listened. Not only did they launch plus sizes on their site earlier this year but now have partnered with the International Girl Crew on a revamp of their NIKEiD Cortez Classic, designed by the crew members including Elsesser.
We always love seeing our plus sisters involved in something outside of the plus size box.
According to IGC, the crew is “a group of friends who meet up in far flung destinations to keep our bond strong, exchange ideas + learn about the world“. The crew’s passion for culture and travel have a deep influence in colors used in the limited edition collection.
Sharmadean Reid, a founding member of the International Girl Crew told Footwear News:
“IGC is about fashion, style and having fun times with my mates all around the world, from Greece to Jamaica, Paris and of course, our three home cities of London, New York and Los Angeles.”
Elsesser told Teen Vogue:
“It’s an opportunity to further educate girls on what it means to wear sneakers. As a kid, it was painful to me to watch the commodification of the style of the Cortez when it felt so personal to me. It’s important for people to understand where things come or what they represent. That’s the push of the project for me.”
It’s so great to see diversity within the crew while seeing how Nike works well for all of them and their different styles and personalities.
According to Nike, the shoe is available in three colorways, each representing the crew’s home cities: “Los Angeles” is a neutral style, “London” is bright, and then a clean “New York” style. Each features a pop of colorful detail on the midsole, a graphic on the footbed, and numbers on the heel.
Elsesser, who is signed to Muse NYC, has been making major moves, recently being featured in the Proenza Schouler x Planned Parenthood film, that educates viewers on how they can support PP. You can view the film here.
https://www.instagram.com/p/BXQTuhfA21K/?taken-by=proenzaschouler
Elsesser is someone who uses her platform to educate, bring awareness and inspire others on important topics, including body acceptance and diversity on a whole. We can’t wait to see what she does next.
You can follow Paloma on Instagram here. And you can shop the new limited edition sneaker collection from Nike here.
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Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
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Feature
SwimStar All Stars Partnership With Renowned Plus-size Model and Swimsuits For All Ambassador, Denise Bidot
Inclusive Swimwear Brand Collaborates with Prominent Plus-Size Model Denise Bidot to Empower Aspiring Models…
Swimsuits For All, a pioneer in inclusive swimwear, proudly introduces its inaugural SwimStar All Stars campaign in partnership with renowned plus-size model and Swimsuits For All ambassador, Denise Bidot. This collaboration marks a significant milestone, nearly a decade following Denise’s groundbreaking “Beach Body, Not Sorry” campaign with Swimsuits For All in 2015, which showcased unretouched imagery aimed at promoting unapologetic confidence.
Denise Bidot and Swimsuits For All have jointly unveiled the SwimStar All Stars nationwide search, dedicated to discovering emerging talent in the realm of swimsuit modeling. Encouraging aspiring models to share their personal narratives, the initiative aims to inspire women of all backgrounds, shapes, and sizes. Following a rigorous selection process, Brittany Wilborn, Camryn Henry, and Sharon Clawson emerged as the chosen winners. In January 2024, these models embarked on a transformative journey to Harbour Island, where they had the unparalleled opportunity to shoot alongside Denise under the expert direction of internationally acclaimed photographer and director, Ben Watts.
Reflecting on the initiative, Denise Bidot remarked, “This was a truly exceptional opportunity to celebrate the diversity of plus-size models and cultivate an atmosphere of support, empowerment, and knowledge sharing. The camaraderie on set was palpable, and I am deeply honored to impart the wisdom and insights I’ve garnered throughout my career. Opportunities like these are scarce for plus-size models in the industry, and it has been a privilege to collaborate with the exceptional team at Swimsuits for All to bring this campaign to fruition.”
The models showcased the latest swimwear offerings from the Swimsuits for All 2024 collection, featuring innovative designs tailored to meet the diverse needs of women, including:
Feel-good Fits: Addressing common concerns such as tummy bulges and fit issues, Swimsuits for All offers a range of fits designed to instill confidence and comfort in every body. Incorporating features like Power Mesh for a smooth, flattering silhouette, and adjustable straps for customizable support, the collection caters to various body types.
Bold Prints & Colors for Summer: The summer swimwear collection boasts vibrant colors and captivating prints, injecting excitement and personality into beach and poolside attire. From vivid neon hues to tropical motifs, the collection encourages self-expression and style experimentation.
Liquid Shine: Introducing Liquid Shine, a striking swim fabrication characterized by a glossy, liquid-like finish, adding an edgy allure to beachwear. Available in multiple silhouettes, including bikinis, Liquid Shine ensures you stand out with confidence.
Bikinis that Suit You Best: The Mix & Match Bikini collection offers a personalized approach to swimwear, allowing individuals to mix and match colors and silhouettes for a bespoke look tailored to their preferences.
Beyond showcasing inclusive swimwear designs, the SwimStar All Stars campaign embodies a celebration of women uplifting one another in an industry often marked by competitiveness. Throughout the week-long shoot, models engaged in one-on-one sessions with Denise, fostering meaningful dialogue about the evolving representation of plus-size bodies in swim and fashion.
Jordan Hauser, Senior Director of E-Commerce & Marketing, expressed, “This campaign transcends conventional notions of body positivity and representation in the swim and fashion industries. It is a testament to the power of storytelling and authenticity in reflecting the diverse experiences of our customer base. We are committed to fostering a movement where women find strength in unity, and we are thrilled to embark on this journey alongside Denise Bidot, one of the industry’s foremost advocates for inclusivity.”
The summer 2024 swimwear collection is now available. For further details about Swimsuits For All and the SwimStar All Stars campaign, please visit www.swimsuitsforall.com.
Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@plussizewildflower
@msgigggles
@talitakate
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@curvy_ambassador
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Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@pridantas93
@shunitawynne
@nostalgic_nayok
@dlovecurve
@ariwearsthings
@thickfitdee
Plus Size Fashion Inspiration from YOU! Our fabulous readers share plus size fashion inspo on Instagram!
…Want to share your style inspo? Click here to follow us on Instagram and hashtag your pictures with #CelebrateMySize. You may be featured on our Instagram page or website.
@amandaneumanoficial
@aaliyahrenaa
@iheartcandyboo
@organiccurves_
@annemanyi
@johanamaya81
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