Plus Size PLUS Model Magazine, the Pulse of Plus Size Fashion, Beauty, Arts and Plus Size Models Offering the Latest Plus Size Clothing, Plus Trends and More

Plus Size Bodies, What Is Wrong With Them Anyway?

In the January 2012 issue of PLUS Model Magazine, plus-size model Katya Zharkova is featured in an explosive editorial where thought provoking statistics and statements are revealed.

*Check out all the images here*

- Twenty years ago the average fashion model weighed 8% less than the average woman. Today, she weighs 23% less.

- Ten years ago plus-size models averaged between size 12 and 18. Today the need for size diversity within the plus-size modeling industry continues to be questioned. The majority of plus-size models on agency boards are between a size 6 and 14, while the customers continue to express their dissatisfaction.

- Most runway models meet the Body Mass Index physical criteria for Anorexia.

- 50% of women wear a size 14 or larger, but most standard clothing outlets cater to sizes 14 or smaller.

If we continue to ignore and rely on others to decide what we want to see,  change will never happen. We have to be vocal and proactive, patient and realistic.

Tips on how we can help create change:

- Support the companies who market to you.
- Use social networking sites and email to let brands and designers know how you feel about clothing, options and the use of straight sized models (thin models) to market to you.
- Your dollars count! If you stop buying at “Store A” and let them know you will not be purchasing clothing until they market to you, this will raise concern.
- Use every avenue and opportunity you have available to you for your voice to be heard.
- Indie designers need our support.

The answer to the question is this, there is nothing wrong with our bodies. We are bombarded with weight-loss ads every single day, multiple times a day because it’s a multi-billion dollar industry that preys on the fear of being fat. Not everyone is meant to be skinny, our bodies are beautiful and we are not talking about health here because not every skinny person is healthy.

What we desire is equality to shop and have fashion options just like smaller women. Small women cannot be marketed to with pictures of plus-size women, why are we expected to respond to pictures of small size 6 and 8 women? We don’t!When the plus size modeling industry began, the models ranged in size from 14 to 18/20, and as customers we long for those days when we identify with the models and feel happy about shopping.

 

Are we moving towards that goal? Are you being marketed effectively by the brands who want your dollars?

 

Tell PLUS Model Magazine your thoughts and your comments may be in the next issue.

Don’t forget to check out the entire feature by clicking HERE!

About Editor-in-Chief, Madeline Jones

Always an activist and looking to bring plus size women into a fashion forward mentality, in 2006 she combined forces with friend and online magazine publisher, Valery Amador, to create PLUS Model Magazine, where they could respond to plus women's demand for fashionable clothing displayed prominently on appropriately sized models. Since then, Ms. Jones has quickly become the, 'Anna Wintour' of the plus size industry where she is frequently called upon for her expertise and insight; Appearances and interviews include ABC World News with Diane Sawyer, Entertainment Tonight, Coco Perez, Fox News, HuffingtonPost.com and 200+ other media sources.

Related posts:

  1. PLUS Model Magazine’s “Plus Size Bodies” Editorial On Fox 4 Dallas
  2. PLUS Model Magazine To Feature The Stars Behind the Controversial Editorial “Plus Size Bodies, What Is Wrong With Them Anyway?”
  3. When it Comes To Models, What Exactly Is “Plus-Size”?
  4. Get Plus Model Katya Zharkova’s Beauty Look as Seen in – Plus Bodies, What is Wrong With Them Anyway?
  5. Behind The Scenes: Plus Size Bodies, What’s Wrong With Them Anyway? – Katya Zharkova

Comments

  1. Rob Arsenault says:

    The answer to this particular question is very simple; nothing is wrong…nothing at all. Great site.
    Rob

  2. Meg says:

    People who are saying there shouldn’t be plus sized models because they don’t think it’s OK to condone obesity are missing the point, what the fashion industry considers plus size (ie fat, ie not as good as thin) is NOT OBESE. I doubt most docotors would look at a woman who is 5 ft 10 and a size 8 and tell them they needed to loose weight (unless there was some underlying medical issue). But, the fashion industry treats these women as if there is something wrong with them. Also, there is nothing wrong with being naturally thin but, the double standard is that the fashion industry doesn’t criticize you for that and you will not have a hard time getting modeling jobs because of it. Even very thin women and celebrities are photoshoped beyond recognition, making it look like what actually would be an uheathy/anorexic body (if it were achieved through actual weight loss and not comuter manipulation) is normal. Therfore, many, many girls try to emulate this unachievable look through actual weight loss. For every naturally thin model out there there are many more who are anorexic or at least extremely weight consious for other than health reasons. I doubt promoting obesity is a problem that the fashion industry will every have but unfortuantely, promoting anorexia (whether directly or indirectly) is. Sad……

  3. shutterblog says:

    "Ten years ago plus-size models averaged size 12-18. Today majority of plus-size models are between a size 6-14." http://t.co/zJH13uHN

  4. Kaitlin Kirk says:

    love love love this. http://t.co/wxqfsAXf #gorgeous

  5. Thank you for posting this! LOVE. @Kait_Kirk: "love love love this. http://t.co/BnomRfUj #gorgeous"

  6. lhp loves this & the collective's healthy models! "Plus Size Bodies, What Is Wrong With Them Anyway? http://t.co/hr7u28jA" via @Plusmodelmag

  7. Bakpappa says:

    En tankeväckande bild från Plusmodelmag http://t.co/5pKfbDcr #perspektiv #anorexi http://t.co/42Q1pdy2

  8. Tami Leemon says:

    Plus Size Bodies, What Is Wrong With Them Anyway? http://t.co/MqCgVCVk via @Plusmodelmag #plussize

  9. finallyhappywithcurves says:

    The theme of this article was great. I am currently working on losing a few pounds ( for health reasons) and I was searching on the web at pictures of plus size models to help me feel more confident while I am on my weight loss journey for the millionth time in my life. The difference between this journey and the rest is that I no longer think I am supposed to be 5’5 and 110 pounds. Instead, I am losing weight to be healthy and I will not feel pressure to be tiny because even at my skinniest I was 128 pounds.
    I just wanted to say that this article is great! I think everyone should stop making this into a skinny vs fat thing or trying to say this article promotes obesity or that this article makes skinny people look bad. It’s not about that at all. If you ever find yourself shoving your toothbrush down your throat after you eat because you want to be skinny, or you see your best friend pass out from starvation, or maybe you see someone treat themselves so horribly because of lack of confidence….then maybe you’ll understand a little bit more what this article is about. I know so many people who suffer from eating disorders and even after treatment the urge to purge is always there…It’s really quiet sad .
    So how about instead of arguing with each other…how about we take the time to say “your beautiful” or ask “do you need someone to talk to” . There’s so many problems in the world that can all be avoided with some tolerance and kindness.

    I never comment on any articles I read because there is always so much drama because someone’s comment offended someone elses….as my boyfriend who helped me with my body battles says ” hey, who cares let em say whatever or do whatever

  10. ???????? says:

    Plus Size Bodies, What Is Wrong With Them Anyway? http://t.co/M4EMKQZb via @Plusmodelmag

  11. Katya Zharkova was stunning in these photos for the interview published http://t.co/7EFXrvYE. last… http://t.co/4hfXcykM

  12. Elizabeth Gandy says:

    Finally an article of Common Sense & Beauty!!!! I wasnt born to be stick thin and for years I hated that I had the gentitics of my grandma who had hips/ thighs and had 10 kids it was hard because I knew I would never be a size 0!!! Years ago after I had my son I weighed 218 after he was born and in my early 30s I went from 208-212 without any luck. Finally when I was 37 yrs old I got below 200 pounds and have kept the weight off for nine years now in my mid 40s with water, and moving more, and not eating fast food and a bunch of JUNK!!!! I love this article and your magazine it is a magazine of beauty!!!!! Kudos!!!!!

  13. Tina Braz says:

    Yes! For the real women out there! http://t.co/nQrN0PZo

  14. David Allen Young says:

    I LOVE IT!!!!!!! It’s about timethat true beauty has an outlet. Long Live Plus Size Women!!!!

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