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Plus Size Model Hunter McGrady Launching New Clothing Line with QVC – Up to Size 5X!

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The Sports Illustrated alum announced via Instagram on Monday (3/30) that her new collection drops April 22.

New decade, new fashion.

While most of us are on home lockdown due to the Coronavirus COVID-19 pandemic, plus size model Hunter McGrady delivered some good news to fashionistas via her Instagram feed, that is guaranteed to give us something to look forward to.

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TODAY IS THE DAY!! I know that we have all been going through an extremely stressful and uncertain times but I hope this brings at least a smile to your face right now if anything. I’m SO excited to announce that I have a clothing line called All Worthy available for purchase online starting April 22 on QVC!! This has been so hard to keep in because I have been bursting to share this news with all of you! What I’m even more excited about is that it is SIZE INCLUSIVE! Sizes 0-36 XXS-5X!!! TRULY size inclusive!!!!! Meaning every single garment looks the same in every size! I have said forever that I want to live in a world where my girlfriends of all sizes can wear the same garment and to contribute to that dream even a little bit has made me SO excited. I went in to QVC over a year ago with a vision about this line and my wonderfully talented team there has helped execute it perfectly. They have put so much trust in me and have let me have full creative reign which has been huge in the design process. We have fit meetings on live fit models for both plus and missy so you know the fit is going to be excellent. I am so proud of this line, proud of the team I have worked with and so proud of what is to come. I’m so grateful for this opportunity and to create pieces that are meaningful, functional, and fashionable. ❤️ p.s. this is a sneak of some of the pieces! The link to get email notifications when it drops is in my bio!!

A post shared by Hunter McGrady (@huntermcgrady) on

The plus supermodel shared that she will be launching her own clothing line with QVC called All Worthy.

Image: QVC

What makes this clothing line a standout is that it will be available in sizes 0 to 36, XXS to 5X. During a time where many brands are calling themselves size inclusive but stopping at a size 3X and 24, this is definitely a game changer.

Also, the fact that McGrady is launching this line with QVC, while other online shopping channels only offer up to size 3X, makes this a major move for plus size fashion, in terms of more fashion for larger sizes AND accessibility.

QVC sets itself apart from the others by not only offering above a size 3X but proudly promoting it on their site. They offer up to size 5X in brands such as Denim & Co and Susan Graver, while keeping prices consistent across all sizes.

Image: QVC

The new line will be available for purchase online starting April 22 on QVC’s website.

We previously wrote about the importance of thinner allies in the plus size industry because they can access spaces that larger bodies can’t, making powerful moves for all of us. You can read that piece here.

This new partnership is proof of that importance as McGrady has always been an advocate for size diversity and the name of her collection speaks to her belief that we are all worthy of fashion.

Change continues to be underway in the plus size industry and we’re so here for it.

You can sign up for emails here to be notified when the All Worthy line drops. Stay tuned to the blog for more details as the launch date grows closer.

What do you think about Hunter McGrady launching her own clothing line with QVC? Follow us on social media @plusmodelmag and let’s chat:  Facebook  |  Instagram  |  Twitter

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